Matt grew up in Tallahassee, Florida, and fell in love with Charleston while working with the Charleston Battery soccer team. That’s where his passion for photography and videography really took off. He spent years building a reputation across the Lowcountry for drone videography, aerial photography, and brand photography that captures the character of a place. He co-founded The Palm Social to help local businesses grow online, building a Charleston, SC social media marketing agency focused on Instagram, TikTok, and Facebook content that actually connects with people.

Cary is a South Carolina native who studied Public Health at the College of Charleston, where she found her real passion in social media. During college, she grew her personal brand to nearly 30k followers in just 24 months, which pretty much said everything about her instincts for content and audience growth. Now she leads social media management for Charleston-area businesses, building Instagram, TikTok, and Facebook strategies that grow communities and drive real results for Lowcountry brands.

Ivy is originally from Maryland’s Eastern Shore and made her way to the Lowcountry to attend the College of Charleston, where she graduated with a degree in Communications. As our Content Creator, she brings her fashion retail background and a sharp eye for aesthetics to every project. At The Palm Social, she specializes in social media content creation for Charleston-area brands, working with businesses and influencers to produce scroll-stopping Instagram, TikTok, and Facebook content.

As Administrative Manager at The Palm Social, Jera keeps everything running behind the scenes at our Charleston social media marketing agency. She handles day-to-day operations, supports client communications, and makes sure every project stays on track. Outside the office, she’s a wedding events coordinator, a first-time mom, and a multi-award-winning performer who enjoys traveling, meditating, and the occasional game of Tetris.